'Try Rae's First', on Court Street, is getting ready to celebrate its 25th anniversary this week-end, with special sales, raffles and giveaways, as well as spirits and sweets.
While many new stores have come and gone, this wonderful boutique for men and women has been thriving here in Carroll Gardens.
The store's longevity is a tribute to owner Raina Passo, who has built a loyal following by offering trendy clothes at affordable prices. Named in honor of her mother Rae, who sadly passed away before it opened, the boutique reflects Raina's keen eye for what is "in" at the moment. She obviously loves fashion and her enthusiasm is contagious. So is her smile.
"I feel as though I am shopping with my friends in this store" Raina explained to me when I asked her the secret of her boutique's success. "I have made many friendships over the years. People feel comfortable in the store. The children and grand-children of my customers now come and buy here." She also listens to what her customers want and gives them the best price, even extending a lay-away option.
Currently, Rae's is stocked with some of the trendiest brands: Penguin, Buffalo Jeans and Black Rivet for men, Bobi, BB Dakota and Vintage Havana for women, to name just a few. For fall, Rae's carries a great selection of coats, including Spiewak.
Congratulations, Raina. Here is to the next 25 years of success in Carroll Gardens.
Try Rae's First Special Anniversary Week-End
Saturday, Sunday Monday
from 11 to 8
430 Court Street
To follow Rae's on Facebook, click here