Can Gowanus Be Both A White, Rich Neighborhood And A Low-Income Opportunity Zone? Why It Matters In Regards To The Proposed Rezoning

Of Shifting Neighborhood Lines Between Carroll Gardens And Gowanus, 

And Diverging Narratives About The Neighborhood's Income Level In Regards To The Proposed Gowanus Rezoning

For decades, the area between New York Harbor and the Gowanus Canal in Brooklyn was strictly known as "Red Hook" to locals. It was only in the 1960's that real estate agents began calling the area from Degraw Street/ Warren Street to 9th Street and from Hicks Street to the West side of Bond Street "Carroll Gardens."

It was an attempt to elevate and differentiate the brownstone enclave from Gowanus and Red Hook.

The rebranding of Carroll Gardens, a mostly working class neighborhood in the 60's into a more genteel sounding one was obviously a success. Carroll Gardens is now ranked as one of Brooklyn's most expensive neighborhoods.

Though some of the boundaries of Carroll Gardens sometimes shift depending on who you talk to, New York City officially rezoned the neighborhood in 2009 and set the boundaries mentioned above.

New York City Planning map of Carroll Gardens

So imagine our surprise when we recently googled Carroll Gardens on Trulia and saw that the real estate site defined the eastern border of Carroll Gardens at Smith Street, not Bond Street. The site included everything from Smith Street to Bond Street as Gowanus.

That seemed odd, especially since it would place the Carroll Gardens Historic District in Gowanus.

We cannot say for sure but it seems to us that the site's boundary shift is recent.

 Trulia map of Carroll Gardens, Brooklyn

Trulia's definition of Gowanus

Why would this matter?  For one, it may have affected the dialog regarding the proposed rezoning of the Gowanus neighborhood.  As we all know, Carroll Gardens is rather affluent.  Gowanus, on the other hand, is mostly still industrial, though speculation by developers pushing for the rezoning have increased prices in the past few years.

However, shifting the border between Carroll Gardens and Gowanus from Bond to Smith Street would certainly raise median house prices and the median income level of Gowanus by quite a bit.

It is also important to note that the Gowanus Canal Rezoning Framework left out the Gowanus Houses and Wycoff Gardens NYCHA housing, though according to Community Board 6, the majority of Gowanus residents live there. Leaving NYCHA housing out of the framework thereby further skewing the median income in the area.

Gowanus rezoning district 

This has allowed pro development groups like Open New York to claim that Gowanus is "the only affluent, majority-white, high-opportunity neighborhood that the de Blasio administration has proposed rezoning for greater densities."

Councilmember Brad Lander, who is in full support of the Gowanus rezoning, claimed on his City Council page that "Gowanus would be the first “mandatory inclusionary housing” (MIH) neighborhood re-zoning proposed for a whiter, wealthier neighborhood, where there’s relatively little risk of displacement. So we have the opportunity to create a real model for an integrated neighborhood, with diverse schools, and a vibrant community life, right here in the middle of Brownstone Brooklyn."

On the same page, however, Lander writes: "I love the neighborhoods of Park Slope and Carroll Gardens. But they are not integrated or affordable. According to City Planning’s analysis, the Gowanus Neighborhood Rezoning would likely lead, over time, to an estimated 8,200 new housing units, 3,000 (or 37%) of which would be permanently affordable to low- and moderate-income families."

So, which is it? If Gowanus is a white, wealthy neighborhood and needs to be integrated, why allow 63% of the new units to be market rate or luxury housings? Why not push for more affordability?

Complicating Lander's argument even more is the fact that under President Trump, the Gowanus area has been designated as an Opportunity Zone. The Opportunity Zone program offers tax incentives for investors to place their capital gains into low-income communities.

In NYC alone, there are more than 300 opportunity zones. Of those, 125 are located in Brooklyn. To be eligible a census tract must have a poverty rate greater than or equal to 20 percent, or have a median family income less than 80 percent of the greater of its statewide median or the median for its metropolitan area.

The Gowanus area slated for rezoning overlaps almost exactly with the Gowanus Opportunity Zone.

Gowanus Opportunity zone district

So, is Gowanus a rich, white neighborhood, as Councilman Lander claims?  Is it a low income area, as per the Opportunity Zone program? Will the rezoning diversify the neighborhood by adding low income housing to a high priced area, or will it displace poorer residents by gentrifying a lower-than-average poverty community.

Is Brad Lander using his narrative to claim that the rezoning will not displace current residents, knowing fully well that developers and investors will profit from huge tax incentives by claiming the opposite?

One thing is for sure: Gowanus can't be both rich and poor at the same time. As a community, we need to make sure we deal with real data and facts while engaging with Lander and New York City when discussing the rezoning.  The truth always matters.

Additional reading:

Councilmember Brad Lander’s Damning Developer Donations - Who’s He Trying To Kid?

Bond Street at Carroll Street

Smith Street